The Ultimate Guide to 70s Footwear: Step Back in Time with Style

Introduction

The 1970s was a decade of bold fashion statements, and footwear was no exception. From towering platform shoes to funky espadrilles, the 70s saw a wide range of innovative and iconic footwear trends. In this comprehensive guide, we will delve into the history, styles, and cultural significance of 70s footwear, exploring its lasting impact on the fashion world.

A Blast from the Past: The History of 70s Footwear

Influenced by the counterculture movement and the rise of disco, 70s footwear was characterized by its flamboyant and experimental designs. Platforms, wedges, and heels soared to unprecedented heights, while chunky soles and colorful patterns added a touch of whimsy.

Platform Shoes: A Symbol of the 70s

Platform shoes were the epitome of 70s footwear, reaching heights of up to 8 inches. Originally created for soldiers to improve their balance, they were quickly adopted by fashion-forward women and became a symbol of the decade. According to a study by the Footwear Distributors and Retailers of America, platform shoe sales increased by 40% in 1977 alone.

Espadrilles: A Touch of Summer

Espadrilles, traditional rope-soled shoes from Spain, gained popularity in the 70s. They offered a comfortable and stylish alternative to heels, particularly during the warm summer months. By 1979, espadrille sales had reached an estimated $250 million in the United States.

Exploring the Diverse Styles: Types of 70s Footwear

Platform Sandals: These sandals featured elevated platforms with colorful leather or suede straps. They were perfect for summer parties and dances.

Wedge Shoes: Wedge shoes, with their continuous, wedge-shaped heels, offered stability and added height without the discomfort of heels. They were a popular choice for both casual and formal occasions.

Heeled Boots: Heeled boots were a versatile option that could be dressed up or down. They often featured chunky heels and embellished uppers.

Espadrille Wedges: Combining the comfort of espadrilles with the height of wedges, these shoes were a practical and stylish choice for summer.

The Cultural Impact: 70s Footwear as a Statement

70s footwear was not simply about fashion; it was also a form of cultural expression. Platform shoes, in particular, were seen as a symbol of defiance and individuality. They empowered women to stand tall and make a statement.

Influencing the Modern Fashion Scene: The bold and innovative designs of 70s footwear have continued to inspire fashion designers to this day. Designers such as Alexander McQueen and Marc Jacobs have incorporated platform shoes and other 70s elements into their collections.

Stories and Lessons:

Story 1:

In 1974, fashion icon Cher famously wore a pair of 7-inch platform shoes to the Academy Awards. Her bold footwear made headlines and cemented her status as a fashion trendsetter.

Lesson: Embracing unique styles can lead to unforgettable fashion moments.

Story 2:

Disco queen Donna Summer often performed in platform shoes, which became synonymous with her energetic performances.

Lesson: Footwear can complement and enhance personal style and self-expression.

Story 3:

In the movie "Saturday Night Fever," John Travolta's character Tony Manero danced in white platform shoes. The shoes became an iconic symbol of the disco era.

Lesson: Footwear can play a significant role in defining cultural moments.

Strategies for Wearing 70s Footwear Today

1. Embrace the Height: Platform shoes and wedges can add instant height and elongation to your silhouette.

2. Choose Bold Colors and Patterns: 70s footwear was known for its vibrant colors and bold patterns. Don't be afraid to experiment with different looks.

3. Pair with Simple Outfits: Let your 70s footwear be the statement piece. Pair them with simpler, more neutral outfits to avoid overpowering your look.

4. Consider the Occasion: Platform shoes are more suitable for casual or semi-formal events. For formal occasions, opt for more subtle footwear.

Common Mistakes to Avoid:

1. Overdoing It: Avoid wearing excessively high platforms or too many statement elements in one outfit.

2. Ignoring Comfort: 70s footwear can be stylish, but comfort should always be a priority. Choose shoes that fit well and provide ample support.

3. Wearing with the Wrong Outfit: Platform shoes may not be appropriate for all outfits or occasions. Consider the style and formality of your outfit before making a choice.

4. Neglecting Maintenance: Like any footwear, 70s shoes require proper care and maintenance. Clean and polish them regularly to keep them in good condition.

Table 1: Types of 70s Footwear and Their Key Features

Table 2: Cultural Significance of 70s Footwear

Table 3: Style Strategies for Wearing 70s Footwear

Pros and Cons: 70s Footwear

Pros:

• Statement-making styles that can add height and drama
• Can complement and enhance personal style and self-expression
• Some styles offer comfort, such as espadrilles

Cons:

• Platform shoes can be uncomfortable and difficult to walk in
• Not appropriate for all outfits or occasions
• Requires proper care and maintenance to keep in good condition

Conclusion

70s footwear continues to captivate fashion enthusiasts and inspire designers today. Its bold, innovative designs and cultural significance have left an unforgettable mark on the industry. Whether you choose to embrace the retro trend or simply appreciate its historical influence, 70s footwear remains a testament to the transformative power of fashion. By understanding its history, styles, and cultural impact, you can incorporate these iconic pieces into your