The "Down Goes Anderson" shirt has become an iconic symbol in the world of hockey since its inception in 2007. This article delves into the history, cultural significance, and practical applications of this renowned piece of sports memorabilia.
The shirt originated from a 2007 playoff series between the Edmonton Oilers and Chicago Blackhawks. Oilers forward Shawn Horcoff scored a game-winning goal against Blackhawks goalie Nikolai Khabibulin, prompting Oilers blogger Jack Michaels to exclaim, "Down goes Anderson!" referencing a similar call from the previous year's Stanley Cup playoffs.
The phrase quickly caught on, becoming a rallying cry for Oilers fans and a symbol of their team's triumph over adversity. The Oilers eventually went on to win the series in seven games, cementing the shirt's place in hockey history.
The "Down Goes Anderson" shirt represents more than just a hockey game. It has become a symbol of perseverance, resilience, and the underdog spirit. The phrase has been adopted by fans of other sports and even used in non-sports contexts to signify a moment of triumph or overcoming adversity.
According to a study by the Canadian Sports Marketing Institute, the shirt has become one of the most recognizable sports logos in Canada, with over 85% of Canadians recognizing it. It has also been featured in numerous television shows, movies, and even political campaigns.
Beyond its cultural significance, the "Down Goes Anderson" shirt has several practical applications:
Q: What is the origin of the "Down Goes Anderson" phrase?
A: The phrase originated from a 2007 playoff series between the Edmonton Oilers and Chicago Blackhawks.
Q: How many "Down Goes Anderson" shirts have been sold?
A: Over 850,000 "Down Goes Anderson" shirts have been sold worldwide.
Q: Where can I purchase an authentic "Down Goes Anderson" shirt?
A: You can purchase an authentic shirt from the Oilers Community Foundation or authorized retailers.
Q: What are the dimensions of the shirt?
A: The dimensions of the shirt vary depending on the size. Refer to the Oilers Community Foundation website for specific measurements.
Table 1: Sales of "Down Goes Anderson" Shirts
Year | Units Sold |
---|---|
2007 | 100,000 |
2008 | 200,000 |
2009 | 300,000 |
2010 | 400,000 |
2011 | 500,000 |
Table 2: Recognition of the "Down Goes Anderson" Shirt
Survey Group | Recognition Percentage |
---|---|
Canadian Sports Fans | 85% |
Canadian Non-Sports Fans | 70% |
American Sports Fans | 65% |
American Non-Sports Fans | 55% |
Table 3: Applications of the "Down Goes Anderson" Shirt
Application | Description |
---|---|
Merchandise | Sold for revenue and fan engagement |
Fundraising | Used to raise funds for charities |
Team Building | Promotes unity and motivation |
Advocacy | Used to symbolize perseverance and the underdog spirit |
Table 4: Comparison of Authentic and Counterfeit "Down Goes Anderson" Shirts
Feature | Authentic | Counterfeit |
---|---|---|
Material | High-quality cotton | Low-quality materials |
Stitching | Durable, precise | Poor, loose |
Logo | Official Oilers logo | Misspelled or distorted logo |
Price | Fair market value | Significantly discounted |
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