Maverick Carter is an American entrepreneur, sports executive, and investor. He is best known as the co-founder and CEO of the sports and entertainment company LRMR Management. Carter has also been a close friend and business partner of LeBron James since their days as high school basketball teammates.
Carter was born in Akron, Ohio, in 1977. He attended St. Vincent-St. Mary High School, where he was a standout basketball player alongside James. After graduating from high school, Carter attended the University of Nevada, Las Vegas, where he played basketball for the Runnin' Rebels.
After graduating from college, Carter began his career as a sports agent. He joined the agency Creative Artists Agency (CAA) in 2003 and quickly became one of the top agents in the NBA. In 2008, Carter co-founded LRMR Management with James.
LRMR Management is a sports and entertainment company that represents some of the biggest names in the industry. The company's clients include James, Anthony Davis, Russell Westbrook, and Carmelo Anthony. LRMR Management also has a stake in the NBA's Cleveland Cavaliers and the Boston Red Sox.
In addition to his work with LRMR Management, Carter is also involved in several other ventures. He is the co-founder of the media company Uninterrupted, which produces documentaries and other content. Carter is also an investor in several startups, including the fitness company Tonal and the mental health company Headspace.
Carter is married to Dana Vazquez, a former television producer. The couple has two children. Carter is known for his close relationship with James, who he has called his "brother."
Carter's net worth is estimated to be $1.5 billion, according to Forbes. He is one of the wealthiest African Americans in the United States.
Table 1: Maverick Carter's Net Worth Over Time
Year | Net Worth |
---|---|
2010 | $100 million |
2015 | $500 million |
2020 | $1 billion |
2023 | $1.5 billion |
Table 2: LRMR Management Clients
Client | Sport |
---|---|
LeBron James | Basketball |
Anthony Davis | Basketball |
Russell Westbrook | Basketball |
Carmelo Anthony | Basketball |
Table 3: LRMR Management Investments
Company | Industry |
---|---|
Cleveland Cavaliers | NBA |
Boston Red Sox | MLB |
Tonal | Fitness |
Headspace | Mental health |
Table 4: Maverick Carter's Awards and Honors
Award | Year |
---|---|
Sports Business Journal's "Forty Under 40" | 2012 |
Forbes' "World's Most Powerful People" | 2018 |
Time Magazine's "100 Most Influential People" | 2020 |
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