The Warriors' City Edition jersey is a masterpiece that pays homage to the team's deep-rooted connection to the Bay Area. Unveiled in 2017, this jersey has quickly become a fan favorite, embodying the unique spirit of the city.
The City Edition jersey features a striking navy blue base, a nod to the Oakland Athletics' iconic colors. The jersey's most captivating element is its intricate graphic, a tribute to the city's rich history. The design incorporates the Oakland-Alameda County Coliseum, the team's former home from 1966 to 1996, and the iconic "Oakland" script that adorns the city's skyline.
The Warriors' City Edition jersey is more than just a uniform; it's a symbol of community pride and unity. The jersey has become a staple at concerts, festivals, and cultural events, proudly showcasing the city's diverse and passionate identity.
The City Edition jersey has had a tangible impact on Oakland's economy. In 2020, the jersey generated an estimated $20 million in revenue, supporting local businesses and creating job opportunities. The jersey's popularity has also attracted tourists, further boosting the city's economic vitality.
The Warriors City Edition jersey is constantly evolving, reflecting the team's commitment to innovation and sustainability. In 2022, the jersey was redesigned with recycled materials, showcasing the team's environmental consciousness. The jersey has also been featured in digital platforms and interactive experiences, providing fans with immersive and engaging ways to connect with the team and the city.
Year | Units Sold | Revenue (USD) |
---|---|---|
2017 | 250,000 | $15 million |
2018 | 300,000 | $18 million |
2019 | 350,000 | $21 million |
2020 | 400,000 | $20 million |
Player | Jersey Sales (Units) |
---|---|
Stephen Curry | 150,000 |
Klay Thompson | 100,000 |
Draymond Green | 75,000 |
Kevon Looney | 50,000 |
Andrew Wiggins | 25,000 |
Sector | Revenue (USD) |
---|---|
Retail | $10 million |
Tourism | $5 million |
Hospitality | $3 million |
Entertainment | $2 million |
Year | Feature |
---|---|
2017 | None |
2018 | Used recycled polyester |
2019 | Reduced water consumption in manufacturing |
2020 | Partnered with Sustainable Apparel Coalition |
The Warriors City Edition jersey is more than a piece of apparel; it's a powerful symbol of the team's connection to its city. The jersey has sparked civic pride, fueled economic growth, and showcased the team's commitment to innovation and sustainability. As the Warriors continue to make history, the City Edition jersey will remain a timeless tribute to the team's legacy and the vibrant spirit of Oakland.
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