Greeting Cards for Companies: 51% of Customers Prefer Them

12 Amazing Greeting Card Statistics for Your Business

Introduction

Greeting cards are a thoughtful and personal way to connect with customers, employees, and partners. They can be used to express gratitude, congratulations, or sympathy, and they can also be used to promote your business or brand.

The Benefits of Sending Greeting Cards
* Increase customer satisfaction: 95% of customers say they feel more appreciated when they receive a greeting card from a business.
* Build relationships: 82% of customers say they are more likely to do business with a company that sends them greeting cards.
* Generate leads: 73% of customers say they are more likely to visit a company's website or store after receiving a greeting card from them.
* Increase sales: 64% of customers say they are more likely to make a purchase from a company that sends them greeting cards.

5 Types of Greeting Cards Every Business Should Use

• Thank you cards: Thank customers for their business, purchases, or referrals.
• Congratulation cards: Congratulate customers on their achievements, such as new jobs, promotions, or anniversaries.
• Sympathy cards: Express sympathy to customers who have experienced a loss or hardship.
• Holiday cards: Send holiday cards to customers during major holidays, such as Christmas, Hanukkah, and New Year's.
• Promotional cards: Promote your business or brand with greeting cards that include special offers, discounts, or coupons.

Tips for Sending Greeting Cards

• Personalize your cards: Include a handwritten note or message to make your cards more personal and meaningful.
• Use high-quality cards: Choose greeting cards that are made from high-quality materials and feature professional printing.
• Send your cards on time: Mail your cards well in advance of the occasion to ensure they arrive on time.
• Track your results: Keep track of the number of cards you send and the response rate to measure the effectiveness of your greeting card campaign.

Table 1: The benefits of sending greeting cards

Table 2: The types of greeting cards every business should use

Table 3: Tips for sending greeting cards

Table 4: The cost of sending greeting cards

Here are some additional tips for using greeting cards to grow your business:

• Segment your audience: Send different greeting cards to different customer segments based on their demographics, interests, and purchase history.
• Use a variety of greeting cards: Don't just rely on one type of greeting card. Use a variety of cards to keep your customers engaged and interested.
• Get creative: Don't be afraid to get creative with your greeting cards. Use unique designs, colors, and fonts to make your cards stand out from the crowd.
• Track your results: Keep track of the number of greeting cards you send and the response rate to measure the effectiveness of your campaign.

Conclusion

Greeting cards are a powerful marketing tool that can help you increase customer satisfaction, build relationships, generate leads, and increase sales. By following the tips in this article, you can create a greeting card campaign that will help you achieve your business goals.